eBay SEO (Search Engine Optimization)
If you are learning how to sell on eBay and want to get serious about making money on eBay, then you must learn about eBay SEO (search engine optimization).
If you're just starting out with selling on eBay, "SEO" or "search engine optimization" is the art and science of maximizing the number of visitors to a particular website (or your eBay listings or eBay store).
This is achieved by using your best efforts to make sure that your site (or eBay listings) appears high on the list of results returned by a search engine.
Just like the world uses the Google, Yahoo, and Bing (and hundreds of others) search engines when searching for information on the Internet, eBay buyers and sellers use Cassini, the eBay search engine.
Over the 17 years that I've been an eBay selling coach & consultant, I've taught thousands of folks about eBay SEO & how to use eBay SEO tools to:
- Increase visibility of their eBay store
- Discover the best "search engine keywords" for their eBay store and listings
- Drive more organic traffic to their eBay store and listings
- Utilize SEO to increase social media traffic
- Amp up their search engine marketing efforts
Cassini - The eBay Search Engine
SEO for eBay is exactly like SEO for Google, Yahoo, or Bing - except different. LOL
Now, earlier I mention that SEO is the "art and science" of maximizing the amount of visitors to a website, eBay store, or eBay listings.
I say that because, while there is "science" involved in creating an SEO strategy for any site or eCommerce store, it is also an "art" and success requires use of your own wisdom as well.
In my eBay SEO tutorials, you'll find training on SEO research and SEO strategies ranging from beginner to very advanced. Search engine optimization is a favorite subject of mine and because I know how important it is to turning a profit on eBay, I keep up with all the latest eBay search engine (plus Google, Yahoo, Bing) "rules, regulations, and tips".
If you have questions about eBay SEO and want to schedule an eBay SEO audit or research/strategy training or consultation - contact me! I'm here for you and happy to help a fellow entrepreneur become more successful selling on eBay!